Advanced Class
Be the changemaker that helps people, teams, brands and companies flourish
As a Licensed Friend, you use 23plusone as a force for good. You are one of the changemakers the world needs, creating human connections and positive cultures that make a person, team or company flourish.
23plusone is an addition to your toolkit. Creating success for your clients or colleagues means being a more successful professional yourself.
What we’ll be doing?
Freshening up your knowledge and answering all of your questions regarding 23plusone
Working on a client case within a team to apply what you have learned
Celebrating that you’ve completed your training and are ready to become a 23plusone practitioner!
After Advanced Class
you will be able to
+ identify the emotive core of an organization or a team through qualitative and quantitative research
+ create a narrative that touches people in the full spectrum of their emotive drives, steering decision making and positive behaviour.
+ engage employees and stakeholders
Meet your facilitators
Kim Cramer
Kim is the co-founder of BR-ND People and initiator of 23plusone Friends. She holds a PhD in Communication Science from the University of Amsterdam and has published several scientific studies in the field of brand strategy. She is a guest lecturer at various (post) academic branding and marketing courses and a popular speaker on emotive branding, organizational identity and culture.
Alexander Koene
As a founder of BR-ND People and 23plusone Friends, I want to contribute to the health and happiness of all people. Since 2006, I have been studying gamma sciences and algorithms in relation to branding, culture and happiness. This is the base of 23plusone which is globally shared with the 23plusone Friends network.